The interaction between a Contact and the messaging channel is referred to as a conversation. A Contact can have many conversations with a Workspace and each conversation will have its own metrics and context.
An attribute type that collects facts about Contacts that are relevant to your business. An example of a Custom Field can be the plan the Contact is subscribed to.
A collection of Users from the same group or company who share a subscription. In an organization, a User's role can be an Admin, Billing Admin or Member. However, a User can belong to multiple organizations when necessary.
A manual attribute to group Contacts on the platform. Tags can be added to Contacts via automation or manual tagging. In addition to that, it can be used to filter Contacts and create Contact segments.
A group of Users who share a common goal in the workforce.