Dynamic variables can be used to personalize outgoing messages. Personalised content contributes to building a good relationship with contacts where they feel their relevance to the context.
You can use a dynamic variable simply by adding a prefix,
@field to the contact field. The following are the example and usage.
Is replaced by the full name of the contact (First Name + Last Name).
Is replaced by the first name of the contact.
Is replaced by the last name of the contact.
Is replaced by the gender of the contact.
Is replaced by the location of the contact. If the contact has no location stored, it will not be replaced and the actual string will be sent.
Is replaced by the email address of the contact.
Is replaced by the phone number of the contact.
Is replaced by the value in the custom field. For example, if the Custom Field "City" exists and one contact has the value "New York", sending
You can include a dynamic variable in your message while responding to a contact.
While composing a snippet content, you can include a dynamic variable to personalise your quick replies.