Dynamic Variables
Dynamic variables can be used to personalize outgoing messages. Personalised content contributes to building a good relationship with contacts where they feel their relevance to the context.
You can use a dynamic variable simply by adding a prefix, @contact or @field to the contact field. The following are the example and usage.
Variable | Description |
| Is replaced by the full name of the contact (First Name + Last Name). |
| Is replaced by the first name of the contact. |
| Is replaced by the last name of the contact. |
| Is replaced by the gender of the contact. |
| Is replaced by the location of the contact. If the contact has no location stored, it will not be replaced and the actual string will be sent. |
Variable | Description |
| Is replaced by the email address of the contact. |
| Is replaced by the phone number of the contact. |
| Is replaced by the value in the custom field. For example, if the Custom Field "City" exists and one contact has the value "New York", sending |
You can include a dynamic variable in your message while responding to a contact.
While composing a snippet content, you can include a dynamic variable to personalise your quick replies.
Tips: You can have multiple dynamic variables in a single content. Make use of them while composing your messages
Important: If the field you are trying to send is empty or the field does not exist at all, the string will not be replaced.
